NIKE USMNT WORLD CUP
The US men approached the 2026 World Cup in the most American way possible; with unreasonable, irrational self-belief.
This ran on the game broadcast immediately after Spain won the final.
After they dominated the group stage, we buried the idea that USMNT are underdogs. By burying ‘Underdog.’
AD: Liam McKay
CW: Will Curtis
CD: Caleb Jensen, Blair Warren
CW: Will Curtis
CD: Caleb Jensen, Blair Warren